This conceptual note defines the concept of energy justice and discusses the idea in the context of energy burden and energy insecurity, transportation, residential and utility-scale renewable development, energy sacrifice…
The use of intense emotions in marketing campaigns is not unusual. This case illustrates the use of negative emotions in advertising in order to decrease competition and enable prices to…
First Place Winner; 2024 Health Tech Global Case Writing Competition
This case focuses on a widespread health concern to highlight the difficulties microenterprises in emerging economies encounter in the adoption…
First Place Winner; 2024 DEI Global Case Writing Competition
TriBrown Services is a fictional leading industrial technology company headquartered in the United States, with operations in 70-plus countries; its non-U.S.…
Third Place Winner; 2024 DEI Global Case Writing Competition
Liliana Gutiérrez de Piñeres is a Colombian entrepreneur who runs Lemaître, a management consulting firm specializing in regulatory compliance. Liliana faces…
Second Place Winner; 2024 DEI Global Case Writing Competition
This case focuses on Sheroes Hangout, a social enterprise chain of cafés in India, initiated by the founders’ grassroots campaign Stop…
In 2019, Nike and other brands were accused by the media, human rights advocates and organizations, and members of the U.S. government of potentially having supply chain ties to human…
This case leads to a vibrant discussion and comparative analysis of Amazon’s strategies across three major emerging markets. Amazon is known to virtually every student, making an illustration of internationalization…
Whether you are constructing a new building, installing a new computer, or introducing a new product to the market, you are using project management strategies to get from A to…
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Donald C. Cook Professor of Business Administration; Professor of Technology and Operations
Damian Beil is the Donald C. Cook Professor of Business Administration and Area Chair for the Technology & Operations Group at the University of Michigan's Ross School of Business. He teaches the MBA operations management core and an elective on strategic sourcing. In his research,
News and Events
WDI Announces Winners of Global Case Writing Competitions
09/17/2024
With submissions from South Africa to Colombia and from Ireland to India, WDI Publishing proudly announces the winners of its 2024 HealthTech and the 2024 Diversity, Equity & Inclusion Global Case Writing Competitions.
Over the last three years, WDI has been elevating Vietnamese business leaders’ skills through its Advanced Mini-MBA Program at the FPT School of Business & Technology (FSB).
WDI Hosts Mexico Faculty Delegation for EV training
06/26/2024
WDI is hosting a group of 12 engineering faculty from six different universities and research institutes in the state of Chihuahua, Mexico, as part of a study visit to Michigan this week.
