About WDI Publishing
WDI Publishing produces and distributes high-quality, cutting-edge business cases and other teaching materials for business schools around the globe. A division of the William Davidson Institute at the University of Michigan’s Ross School of Business, WDI Publishing offers a large catalog of international business and social impact materials, in addition to core business cases.
WDI Publishing case studies have been adopted at leading business schools worldwide, including Stanford, Yale, Columbia, Cornell, Duke, Princeton, and dozens more across the globe. In addition, WDI Publishing cases have been used by Fortune 500 corporations, such as Goldman Sachs, Nestlé, American Express, and Grainger in internal training programs.
WDI Publishing cases are written by world-renowned business faculty members, either independently or in collaboration with WDI Publishing’ case-writing service, which produces exceptional, customized cases for business courses. WDI Publishing’ case-writing service is flexible and often allows faculty to create teaching materials that bring their research ideas into the classroom. Case writing services may be contracted on a project basis by contacting email@example.com.
WDI Publishing Staff
MANAGER, CASE PUBLISHING
Sandra Draheim is WDI’s Manager of Case Publishing. She manages all functions of WDI’s Case Publishing group including product development, distribution, sales, marketing, e-commerce site administration, and customer service. She has been with the William Davidson Institute and WDI Publishing since 2010. Draheim has more than 25 years of global marketing experience including leadership positions at both ad agencies and corporations within the retailing, automotive, truck components, building products, and public sectors. Draheim holds a Bachelor’s degree in journalism and public relations from Bowling Green State University.