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December 11, 2025: “How to Write a Case Study: Entrepreneurship in Emerging Markets” 

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Featured Cases

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Schneider Electric and the Zero Carbon Project: Reducing Carbon Emissions Through the Supply Chain
This case centers on Schneider Electric, a global leader in energy management, digital automation, and sustainability, as it seeks to scale its flagship supply chain decarbonization initiative, The Zero Carbon…
Publication Date: 11/17/2025 Product ID: 7-173-427
$4.95
Nestlé Purina PetCare: Transforming Pet Food with Sustainable Protein Solutions
Since the COVID-19 pandemic, pet adoptions have surged, with a 14% increase in the overall pet market in 2021. In 2024, owners spent $151.9 billion on pet goods and services…
Publication Date: 09/02/2025 Product ID: 5-768-437
$4.95
A Dairy Dilemma: Nestlé’s Balance Between Planet and Profit
At the end of 2024, Janet Jakes, the (fictional) vice president for sustainability with Nestlé USA, needed to recommend a path forward for the Feed in Focus program. The program…
Publication Date: 08/20/2025 Product ID: 5-276-235
$4.95
Amazon in Emerging Markets
This case leads to a vibrant discussion and comparative analysis of Amazon’s strategies across three major emerging markets. Amazon is known to virtually every student, making an illustration of internationalization…
Publication Date: 08/01/2014 Product ID: 1-429-401
$4.95
Pricing Games: Sony PlayStation and Microsoft Xbox
Economic game theory can be a tedious and difficult concept, but it doesn’t have to be. This exercise allows students to learn about game theory via an entertaining medium –…
Publication Date: 02/07/2011 Product ID: 1-428-882
$4.95
IKEA's Sustainability Options: Circular Economy, Green Growth, or Degrowth
This case explores the debate over which sustainability philosophy should drive a corporation’s strategy: circular economy, green growth, or degrowth. The case uses IKEA and its enormously successful “fast furniture”…
Publication Date: 05/30/2023 Product ID: 4-495-470
$4.95

Featured Cases

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News and Events

Entrepreneurship in Emerging Markets: 2026 Global Case Writing Competition Launches

WDI Publishing, in partnership with the University of Michigan’s Zell Lurie Institute, invites faculty, students, and practitioners to submit original case studies capturing entrepreneurial ventures in emerging markets.

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NextBillion at 20: Reflecting on Growth, Change and Global Impact

NextBillion is celebrating its 20th anniversary this year, at a time of immense global change and uncertainty. But a few things haven’t changed: Business and entrepreneurship continue to be important factors in solving some of the world’s most urgent challenges.

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Why WDI’s New Brand and Strategy Reflect the Future Taking Shape

"The global development sector continues to navigate profound turbulence—a contraction in foreign aid, geopolitical realignments, and a new calculus of risk. But amid that uncertainty, I’ve also seen something else: resilience, creativity, and ownership emerging from the ground up." says WDI President and CEO Wendy Taylor.

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Reimagining the Future of Entrepreneurship Support in East Africa

A new report from WDI, "Reimagining the Future of ESOs in East Africa," integrates insights from accelerators, incubators, investors, ESO donors and intermediaries in the East African entrepreneurship ecosystem.

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WDI Partners with Adaptive Change Advisors

WDI and Adaptive Change Advisors partner to deliver adaptive leadership programs, empowering leaders to drive innovation and transformation in emerging markets.

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