Case of the Month:

Women Entrepreneurs in an Emerging Economy Environment: Morocco

Women entrepreneurs (WEs) operate at all levels of society in Morocco. But, what it is really like to be a self-employed woman in this emerging economy? Taking a marketing approach, this case study explores factors in the business environment of this emerging economy that Moroccan WEs face as they start their own businesses and struggle to become successful.

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Getting the Lead Out of Mexican Ceramics: The Challenges of Diffusing Safe Technologies to Microenterprises
First Place Winner; 2024 Health Tech Global Case Writing Competition This case focuses on a widespread health concern to highlight the difficulties microenterprises in emerging economies encounter in the adoption…
Publication Date: 07/01/2024 Product ID: 8-886-462
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Domino's Pizza: Digital Transformation in the Pizza Industry
This case is an instructional tool illustrating how innovation can transform a business in the areas of customer relationship management, technology, and operations. Strong business performance by Domino’s connects with…
Publication Date: 05/29/2024 Product ID: 5-757-783
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Smithfield Foods and the Future of Meat: Unravelling Environmental Justice
This case focuses on Smithfield Foods’ efforts in North Carolina to reduce its greenhouse gas emissions and other hog waste pollution, while facing an increase in community activism, concerns about…
Publication Date: 05/29/2024 Product ID: 2-036-133
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IKEA's Sustainability Options: Circular Economy, Green Growth, or Degrowth
This case explores the debate over which sustainability philosophy should drive a corporation’s strategy: circular economy, green growth, or degrowth. The case uses IKEA and its enormously successful “fast furniture”…
Publication Date: 05/30/2023 Product ID: 4-495-470
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Dr. Jamie Thompson: Diagnosing an Organizational Issue
Dr. Jamie Thompson: Diagnosing an Organizational Issue describes a challenging decision faced by Dr. Elizabeth Clarke, Chair of the Surgery Department, regarding what to do about Dr. Jamie Thompson, an…
Publication Date: 02/02/2017 Product ID: 1-430-501
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Tesla's Battery Supply Chain: A Growing Concern
In October 2021, the fictional vice president of supply chain sustainability at Tesla is working on finding the best way to achieve Tesla’s goal of 100% recycling for the batteries…
Publication Date: 04/22/2022 Product ID: 9-884-554
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Featured Cases

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Energy Case Writing Competition Winners Power Up Solutions

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