Multinational Enterprises (MNEs)
Showing 1–16 of 32 results
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Chery Automobile: Vying for a Piece of the American Pie (A)
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Chery Automobile: Vying for a Piece of the American Pie B
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Constructing a Base-of-the-Pyramid Business in a Multinational Corporation: CEMEX’s Patrimonio Hoy Looks to Grow
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Credit Cards for the Poor: HSBC in Sri Lanka
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Cross Border Valuation Exercise (A)
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Entry Mode (A): Make a Little, Sell a Little
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Entry Mode (C): Super 8 Goes to China
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Expanding the Playing Field: Nike’s World Shoe Project (B)
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Foreign Direct Investment
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From GECIS to Genpact: A Captive Goes Third-Party
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Going Bananas for Change: An Industry Ripe for Corporate Social Responsibility
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Going Global (A): General Motors
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Going Global (B): eBay
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Going Global (F): Haier Appliances
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Grameen Intel Social Business: Technology Solutions at the Base of the Pyramid
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Growing Pains of the Tata Nano
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