Success in business transactions and personal relationships requires an understanding of negotiation. This role-playing exercise, “The House on Elm Street”, provides an introduction to essential negotiation strategies and skills. The exercise involves…
A PBS documentary has uncovered a trove of recently discovered documents revealing a 1991 deal in which Firestone agreed to pay Liberian warlord Charles Taylor $2.3 million in exchange for…
This case contains a rich description of one company’s experience in international expansion, beginning in the 1990s and continuing to the present. It focuses on how Telenor’s early experience bringing…
Eric Ries, one of the most prominent entrepreneurs from Silicon Valley, is launching the Long-Term Stock Exchange (LTSE), a new stock exchange for companies and investors that want to focus…
Developing a corporate climate change strategy is more than just a technological and economic challenge. More importantly, it is an organizational and cultural challenge. An effective strategy must focus on…
Business sustainability has come a long way since the dawn of the modern environmental movement and the establishment of environmental regulations in the 1970s. However, the focus has been to…
This conceptual note presents business sustainability as a market shift that must be framed as a change in the competitive positioning of the corporation. By exploring the drivers of sustainability…
This case leads to a vibrant discussion and comparative analysis of Amazon’s strategies across three major emerging markets. Amazon is known to virtually every student, making an illustration of internationalization…
Economic game theory can be a tedious and difficult concept, but it doesn’t have to be. This exercise allows students to learn about game theory via an entertaining medium –…
Alexander Cooper is gearing up to lead an expansion strategy for the scrappy and super successful car sharing service, Uber. While the company has not been without its controversy, it…
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Holcim (US) Professor of Sustainable Enterprise; University of Michigan's Ross School of Business and School of Natural Resources & Environment
Professor Hoffman's research uses organizational behavior models and theories to understand the cultural and institutional aspects of environmental issues for organizations. He has published over 100 articles/book chapters, as well as 14 books, which have been translated into five languages.
News and Events
Winners Crowned in WDI 25th Anniversary Case Competition
06/06/2018
A case study by a Rutgers Business School professor about a start-up enterprise in Pakistan and its quest to be self-sustaining after 12 months has won first place in the WDI 25th Anniversary Case Competition.
WDI Publishing case "Amazon in Emerging Markets" won the Economics, Politics and Business Environment category at The Case Centre Awards and Competitions 2018.
