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Tyson Foods and Alternative Proteins: Where to Invest for Sustainable Growth?

This case describes the first investment decision of Tyson Ventures, the venture capital arm of Tyson Foods—the largest protein producer in the United States and one of the largest in the world. Throughout its history, Tyson shifted from producing raw protein to processing protein products and grew significantly, both organically as well as through acquisitions. Tyson Ventures aimed to invest in promising food startups related to sustainability and the case explores four possible investment strategies: plant-based proteins, lab-grown proteins, edible insect proteins, and traditional agriculture investments.
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Amazon in Emerging Markets
by: Amy Nguyen-Chyung, Elliot Faulk
This case leads to a vibrant discussion and comparative analysis of Amazon’s strategies across three major emerging markets. Amazon is known to virtually every student, making an illustration of internationalization…
Publication Date: 08/01/2014 Product ID: 1-429-401
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Uber and the Sharing Economy: Global Market Expansion and Reception
by: Andrew Hoffman
Alexander Cooper is gearing up to lead an expansion strategy for the scrappy and super successful car sharing service, Uber. While the company has not been without its controversy, it…
Publication Date: 02/19/2016 Product ID: 1-430-479
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LEGO® Products: Building Customer Communities Through Technology
by: M.S. Krishnan
This case takes students through the evolution of LEGO’s business model from a traditional product-centric “make and sell” model to a more customer-centric “anticipate and lead” model in which products…
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Featured Author

Greg Miller
Greg Miller

Ernst and Young Professor of Accounting; Chair of Accounting; University of Michigan’s Ross School of Business

Professor Miller's research focuses on financial communication; that is, how managers communicate their view of the firm and its activities to outsiders. His work has been designed to understand both the results of effective communication and how effectiveness is achieved.

News and Events

Winners Crowned in WDI 25th Anniversary Case Competition

06/06/2018

A case study by a Rutgers Business School professor about a start-up enterprise in Pakistan and its quest to be self-sustaining after 12 months has won first place in the WDI 25th Anniversary Case Competition.

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WDI Case Winner: Amazon in Emerging Markets

03/05/2018

WDI Publishing case "Amazon in Emerging Markets" won the Economics, Politics and Business Environment category at The Case Centre Awards and Competitions 2018.

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