Leadership Crisis Challenge: AguaClara Global Beverages

by: Susan Ashford, Brian Flanagan

Publication Date: January 12, 2017
Length: pages
Product ID#: 1-430-499

Core Disciplines: Communications, Ethics, Leadership/Organizational Behavior, Sustainability

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Teaching Note

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The 2017 Leadership Crisis Challenge places teams of students into roles as members of an emergency response team for AguaClara Global Beverages, a beverage conglomerate that is experiencing and may have contributed to a localized ecological disaster at one of their bottling plants. The LCC simulates a real-life business environment, where student teams must use all available information to create solutions with budgetary, brand image, environmental, and social implications while being held accountable by both AguaClara’s Board of Directors and the public at large.

Teaching Objectives

After reading and discussing the material, students should:

  • Demonstrate an ability to make difficult decisions with unseen ramifications based upon evolving and changing information from multiple sources.
  • Weigh the conflicting needs of multiple stakeholders and make decisions that may not universally benefit every stakeholder.
  • Be able to justify their management decisions to stakeholders.
  • Demonstrate leadership in a team setting as well as cooperation and poise in a high-pressure environment.