Author Details
Charu is a second year MBA student at Ross interested in working at the intersection of business and technology. She believes in business oriented approaches to social challenges that encourage efficient markets, public and private sector investment and evidence based decision making. Prior to Ross, Charu spent 6 years in both internal and external strategy consulting with a primary focus on marketing and big data analytics. Along with her day job, she led marketing initiatives for a global non-profit focusing on launching clean energy based products in India and other developing markets.