Marketing/Sales
Showing 17–32 of 81 results
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Clearshield: Evaluating Market Attractiveness
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Crafting a Future: Middle East Furniture Manufacturer
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Deja Shoe (A): Creating the Environmental Footwear Company
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Deja Shoe (B): Product Launch
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Delta Corporate Accounts: Measuring Customer Value
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Dilemma of an Area Manager
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Ecolab: Is Green the New Black?
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Emphasizing the Positive: Forming a Strategic Identity for the Ross School of Business
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Expanding the Playing Field: Nike’s World Shoe Project (A)
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Flipkart: The Big Billion Day Fiasco
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Gardasil: Growing a New Market
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Genesis of a Green Brand in the Mayan Rainforest
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Genesis of a Green Brand in the Mayan Rainforest (Spanish)
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Gillette: The 11-cent Razor, India, and Reverse Innovation
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Grand Xing Imperial Hotel: Seeking Sales Romance for the Love Month
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Green Fields Coco Products Seeking a Sustainable Future
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