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In today’s global economy, exchange rates have a significant influence on a firm’s competitive position. It is critical, therefore, that business managers understand exchange rates so that they can make…

Building a brand new business from scratch is fraught with peril. Yet ironically, (and contrary to popular belief), the most successful entrepreneurs and venture investors are remarkably risk-averse people who…

People’s Credit and Finance Corporation (PCFC) provides microcredit loans to various financial partners who in turn help marginalized people finance their microbusinesses and other needs. But Erwin Idong, Head of…

Authored by Aradhna Krishna, these exercises can be used in courses covering pricing strategy, segmentation, and price discrimination.  They can also be used to complement the WDI Publishing Case “Pink…

Planet Fitness, one of the largest health club chains in the world, developed a strategy that enabled it to achieve solid profits in a highly competitive industry. By 2018, the company operated…

Economic game theory can be a tedious and difficult concept, but it doesn’t have to be. This exercise allows students to learn about game theory via an entertaining medium –…

Third-place winner of the 2015 Next Billion competition. The hybrid organization Runa has built the world’s first guayusa tea supply chain in Ecuador. The CEOs of the company have proposed…

Skudge Foods Inc. is a consulting firm specializing in food pricing with an emphasis on bundling. Students will follow Skudge founder Sid Kris Jorgenson as his firm determines what prices…

In 2018, the Seattle City Council unanimously voted 9-0 for a tax that would require companies whose annual revenue surpassed $20 million to pay the city $275 per employee per…

This case explores the different formal and informal financial instruments used by the low-income population in South Africa.From the Standard Bank’s perspective and its own product targeted to the low…