Range Resources: A Commitment to Transparency

by: Steve Percy

Publication Date: June 13, 2011
Length: 28 pages
Product ID#: 1-429-168

Core Disciplines: Strategy & Management, Sustainability

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Teaching Note

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Description

John Pinkerton, CEO of natural gas company Range Resources, must consider supporting or condemning a new bill passed by Congress that could add more regulations to one of Range’s most effective mining methods: fracking. Pinkerton must consider the benefits and costs of supporting or condemning the new legislation and how it will impact his company.

Teaching Objectives

After reading and discussing the material, students should:

  • Analyze the complexities of making policy and/or public relations decisions.
  • Discuss the conflicts in decision-making processes as they relate to stakeholders.
  • Weigh the benefits and risks of incorporating the environmental dimension into decisions on business strategies.