branding
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Boroline Branding: More Than Cosmetic Changes
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Brand Extension through Innovation: Sound Agriculture Sustainably Grows the Greens
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Coke in the Crosshairs: Water, India, and the University of Michigan
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Emotional Marketing: Using Social Taboos, Embarrassment and Fear
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Following the Scent to Success to Grow her Rose Water Business: The Case of Zeina Wazzan
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Note on Sensory Marketing: Shaping Consumer Perception and Behavior
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Pink Tax: Gender and Other Price Discrimination Factors
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Women Entrepreneurs in an Emerging Economy Environment: Morocco
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