Author Details

Lyn S. Amine

Professor Emerita of Marketing & International Business

Saint Louis University

Lyn S. Amine is Professor Emerita of Marketing and International Business at Saint Louis University, Distinguished Fellow of the Academy of Marketing Science (AMS), and Senior Fulbright Scholar in Bahrain and Morocco. Lyn has held visiting positions at Sultan Qaboos University in Oman and the University of Virginia’s Semester at Sea.

Her leadership positions include President of Women in the Academy of International Business, President of the Faculty Senate of Saint Louis University, and member of the Board of Governors of AMS. Lyn serves on the Editorial Board of Journal of International Marketing and publishes research on cross-cultural consumer marketing, women entrepreneurs, and country image in the MENA region.

Lyn holds a PhD in International Marketing from the University of Bradford School of Management, Master’s degrees from Sheffield University and the Bayes Business School, City University of London, and the Diplôme de la Chambre de Commerce et d’Industrie de Paris.

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Lyn S. Amine has 2 products available, viewing 1-2.

Women Entrepreneurs in an Emerging Economy Environment: Morocco
Women entrepreneurs (WEs) operate at all levels of society in Morocco. But, what it is really like to be a self-employed woman in this emerging economy? Does it matter where…
Publication Date: 03/20/2023 Product ID: 8-954-759
DEI and Brand Marketing of a Women’s Off-Road Rally in Morocco’s Sahara Desert
The sports events agency Maïenga, owned by two French women, operates off-road motor rallies in the Sahara Desert of Morocco. Its flagship event, the annual Rallye Aïcha des Gazelles du…
Publication Date: 11/16/2022 Product ID: 2-230-153