Starwood Hotels & Resorts Worldwide has a dilemma. They have competing offers from Marriott International, and from Anbang Insurance Group. Students are placed into the role of Starwood’s CEO and are asked to evaluate each offer, considering not just the offer itself, but any ethical or financial issues that may arise in the course of accepting either offer.
The Starwood Dilemma: Sell to a Chinese Company?
by: Brian Wu
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After reading and discussing the material, students should:
- Evaluate the value of a given acquisition offer, considering the monetary and stock offer, as well as what the purchasing company can contribute to the organization.
- Understand the financial, legal, organizational culture, and publicity risks when undergoing an acquisition.
- Assess the value versus the risks when considering accepting an acquisition offer.