Author Details

Marisa Weidner
2021 MBA Graduate; University of Michigan's Ross School of Business
Marisa is a 2021 full-time MBA graduate of the University of Michigan’s Ross School of Business. While an MBA candidate, she was vice president of facilitation for Design+Business, a research assistant with Poverty Solutions at the University of Michigan, and section treasurer. She is passionate about civic tech and building accessible and equitable digital government services for citizens. Prior to her MBA, Marisa was a management consultant at Accenture where she supported clients with growth strategy, service design, and digital transformation projects.
Marisa Weidner has 1 products available, viewing 1-1.
Oiselle: An Activist Brand
This case examines a small, high-growth women’s athletic apparel company’s activities to advance diversity and impact the apparel industry, while ensuring its internal organization and operations were aligned with its…
Publication Date: 07/14/2021 Product ID: 7-445-121
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