Strategizing for a Nurse-Led Clinic

by: Lariza S. Francia

Publication Date: December 4, 2015
Length: 5 pages
Product ID#: 1-003-000

Core Disciplines: No core disciplines for this product

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Teaching Note

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Leah is thinking about starting one of the first nurse-led clinics in the Philippines, but to do so she must develop a marketing plan and business plan that will allow the clinic to secure the much needed funding for start-up. Students are asked to identify strategies for the operations, management, and sustainability of the organization under time constraints.

Teaching Objectives

After reading and discussing the material, students should:

  • Assess a company’s needs through SWOT analysis.
  • Develop a business plan.
  • Create a marketing plan.
  • Identify strategies for operational management.