Arc Enterprise Getting a Start-up out of the Pit

by: Normito R. Zapata

Publication Date: December 12, 2014
Length: 15 pages
Product ID#: 1-000-200

Core Disciplines: No core disciplines for this product

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Teaching Note

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Arvin Costanilla had promising prospects that a dalandan juice processing business would be a fruitful endeavor. Entering the industry, Costanilla develops business strategies that he believes will help his business flourish as it overcomes start-up pains. Despite his hopes, ARC Enterprises incurs negative cash flows in its infancy which stagnates the company’s ability to grow. With surmounting cash flow woes, Costanilla must address his insufficient cash problem to continue operations. From this case, students will develop a framework for how cash flows effect business operations and longevity prospects, analyze the implications of inventory procurement decisions on working capital management, and interpret financial data to develop a financial plan for ARC Enterprise.

Teaching Objectives

After reading and discussing the material, students should:

  • Analyze a short term financial management problem
  • Prepare a short term financial plan to mitigate negative financial operations
  • Identify contributing factors to negative cash flows in business operations