product development
Showing all 6 results
-
An Artisanal Bread Baker Diversifies her Product Line: The Case of Devrim Mumcuogullari
$0.00 Add to cart -
Arm & Hammer: Extending a Trusted Brand
$1.95 Add to cart -
Gillette: The 11-cent Razor, India, and Reverse Innovation
$3.95 Add to cart -
How Much and From Whom? An Exercise in Seed-Stage Financing
$3.95 Add to cart -
Note on Sensory Marketing: Shaping Consumer Perception and Behavior
$4.95 Add to cart -
The FDA and the Pharmaceutical Drug Approval Process
$3.95 Add to cart