Narayana Nethralaya: Expanding Affordable Eye Care

by: G. Shainesh, Suhruta Kulkarni

Publication Date: April 1, 2014
Length: 12 pages
Product ID#: 1-429-385

Core Disciplines: Base of the Pyramid, Social Impact, Strategy & Management

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Description

2nd Place Winner – 2014 NextBillion Case Writing Competition. The Karnataka Internet-assisted Diagnosis of Retinopathy of Prematurity (KIDROP) initiative at Narayana Nethralaya seeks to prevent blindness among prematurely born/underweight babies. Although diagnosis and treatment are simple and inexpensive, awareness among poor rural villagers is extremely low. The case finds the protagonist seeking to scale his model to increase awareness and reach the highest number of patients. Students are asked to search for self-sustainable solutions to this problem of scalability.

Teaching Objectives

After reading and discussing the material, students should:

  • Evaluate different service models to provide service at minimal societal cost and calculate the cost.
  • Appreciate use of technology, knowledge and institutions to reach out to a large population in a cost efficient and effective manner.
  • Distinguish between financial costs and societal costs.
  • Evaluate public-private partnerships for delivering healthcare services.