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An Artisanal Bread Baker Diversifies her Product Line: The Case of Devrim Mumcuogullari
Devrim Mumcuogullari had been baking and selling bread successfully for the past two years. Her business had grown as her high-quality and nutritious products attracted new customers through word-of-mouth. With…
Publication Date: 05/06/2021 Product ID: 1-121-143
$0.00
Annapurna Salt: Hindustan Lever Ltd.
In India, Iodine Deficiency Disorder (IDD) hinders the growth and intellectual development of 70 million people, with 20% of the population at risk. Yet up to 50% of the iodine…
Publication Date: 12/01/2010 Product ID: 1-429-155
$3.95
Aramex: Delivering the Future (A)
The Aramex case study presents the complex situation facing Fadi Ghandour, a Jordan-based entrepreneur who started Aramex, an express and logistics company that was the first Arab-based firm to list…
Publication Date: 06/05/2009 Product ID: 1-428-776
$3.95
Argus Farm Stop: Can a Low-Profit LLC be Scaled to Save the Family Farm?
Argus Farm Stop is a year-round farmers market store in Ann Arbor, Michigan. The owners launched the business with a mission to improve support for local farmers and offer the…
Publication Date: 05/02/2019 Product ID: 1-543-605
$3.95
Arm & Hammer: Extending a Trusted Brand
Church & Dwight Company, Inc., is the world’s largest producer of sodium bicarbonate, also known as baking soda, and the maker of the most popular brand of baking soda on…
Publication Date: 12/07/2015 Product ID: 1-430-463
$1.95
Assessing the Social and Financial Impact of an Investment
In 2011, a due diligence team, made up of members of the Social Venture Fund (SVF) at the University of Michigan’s Ross School of Business, had completed its assessment of…
Publication Date: 11/25/2020 Product ID: 1-383-543
$3.95
ayzh at a Crossroad: Maternal Health for Whom?
This case won Third Place in the 2013 NextBillion Case Writing Competition. The case examines growth decisions for ayzh, a social venture focused on providing products that improve maternal health…
Publication Date: 04/01/2013 Product ID: 1-429-329
$3.95
BerkShares: Resisting Big-Box Retailers and Creating Economic Self-Sufficiency through Local Currency and Entrepreneursh…
BerkShares is a local currency in western Massachusetts and is a project instituted by the Schumacher Center for a New Economics and BerkShares, Inc., which seeks to foster local and…
Publication Date: 08/26/2019 Product ID: 1-537-103
$3.95
Better Place: Charging into the Future?
With partnerships and developments in nations across the globe, Better Place seemed poised to succeed in the burgeoning electric vehicle market. Yet Better Place’s proposition relied on a revolutionary shift…
Publication Date: 05/13/2010 Product ID: 1-429-419
$3.95
BioOne Open Access and the Changing Landscape of Academic Publishing
Publishing consultant Howard Gutenberg is wondering which strategy he will recommend to BioOne — a financially sustainable non-profit organization operating in the scientific publishing arena. The organization’s subscription model and…
Publication Date: 07/16/2013 Product ID: 1-429-344
$3.95
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