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Cases
Strategies for Sustainable Development Course
by Andrew Hoffman
The Strategies for Sustainable Development course is comprised of seven teaching modules that prepare the student to address the most critical issues at the intersection of business and sustainability. Together they address several facets of the competitive aspects of the corporate response to sustainability.
Product Type: Course  Publication Date: 06/2012  Length: 524pages Product ID#: 1-430-460 
Business Thought & Action Course
by Robert J. Dolan, Scott A. Moore, Robert E. Kennedy
The course Business Thought & Action™ is a robust introduction to business for undergraduate students. It is a holistic start to their business education experience and provides context for business as a whole, rather than each functional area, such as marketing, finance, and operations. Students learn about the broad range of problems and opportunities that businesses face and are exposed to the skills necessary to face them.
Product Type: Course  Publication Date: 03/2012  Length: 432pages Product ID#: 1-429-206 
Entrepreneurship: New Venture Creation Course
by James D. Price
This course is a practical guide to starting a new business. From the initial business idea to the launch, students are introduced to the realities of entrepreneurship and the misconceptions surrounding it. The course includes useful models, frameworks, practical advice, and guidelines that provide students with a solid foundation to launch their own businesses while understanding...
Product Type: Course  Publication Date: 10/2011  Length: 200pages Product ID#: 1-429-199 
 
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