The GlobaLens name and brand have been retired
and replaced with our new name: WDI Publishing and new website address: wdi-publishing.com
We instituted this change because WDI Publishing better reflects our services, as well as clearly identifies our parent organization,
the William Davidson Institute (WDI) at the University of Michigan.
Our new name provides immediate identification that we publish cases and
other academic materials and ties us more closely to WDI.
Our name has changed but our commitment to providing high-quality, relevant case studies remains. We will continue publishing cases covering all core business disciplines, including a special collection of cases which address issues relevant to social impact and market-based solutions in emerging economies.
We invite you to browse our case collection, and adopt the
teaching materials appropriate for you!
Questions? Contact firstname.lastname@example.org